The Original Breton Shirt Co. – Email Marketing Campaign

To promote the launch of the new Breton Shirt Magento eCommerce website we have embarked on a series of campaigns to drive new traffic. Email marketing including a series of offer based eShots have been developed that use promotional offer codes built into the site. The different codes allow us to track the success of the email campaigns. To site alongside this activity we have put into place a series of Social Media advertising – a great way to advertise to a specifically targeted group of people – again using different promo codes to aid tracking…